Today marks cannabis legalization here in Canada. A day like no other, today is the start of a new frontier for customers, business owners, law enforcement, health care professionals, educators and marketers. With the world watching how Canada plans to embark on such a liberal movement, there will not only be an audience right here at home watching each other’s next step but across the globe to learn how cannabis can fit into a country and way of life.
Happy Thanksgiving! It’s that time of year where we eat way too much food and sleep all day because of a turkey coma. But, the good news…all the leftovers! And of course, being able to spend some quality time with your loved ones.
Remember that time your friend bought those amazing boots and you couldn’t wait to get your hands on a pair yourself? That desire to want to buy something you see on someone you value is influencer marketing in its simplest form. With the rise of social media, influencer marketing has taken a new shape, rendering itself one of the most effective forms of digital marketing.