Havana Nights: KEEN Christmas Party 2016
Havana Nights: KEEN Christmas Party 2016

When it comes to the annual KEEN Christmas party, we know how to PARTY. This year all the KEENers voted on the theme Havana Nights for the party and came dressed in their best Cuban attire, complete with khaki pants, button-down shirts and saucy dresses. Some super KEENers took it as far as flowers in their hair and Cuban cigars to accessorize their outfits.

Drool Session: Favourite Cookbooks
Drool Session: Favourite Cookbooks

I LOVE to cook. I think it’s safe to say it’s the part of my day I look forward to the most (second would likely be grocery shopping). Getting creative in the kitchen is meditative, gets my mind off of things and it involves eating. Who doesn’t love to eat?

Handling Rejection
Handling Rejection

In spirit of all the MacEwan and U of A design students graduating this season, I thought it would be a good time to reflect on rejection in the design industry. As these bright, wide-eyed students step out into the big world of design, rejection becomes a big part of the design process. In school, sometimes you feel the cushion of not actually creating work for real clients so the blow doesn’t hit you as hard.

The Design Rut: Tips + Tricks to Stay Inspired
The Design Rut: Tips + Tricks to Stay Inspired

As creatives, we can all relate to hitting “the wall” or the “design rut” at some point in our careers. Maybe it’s at the start of a project and the design brief just isn’t speaking to you. Or perhaps it hits you midway through the process and things aren’t jiving like they used to. At KEEN we all work together to keep each other inspired. Sometimes it involves an impromptu brainstorm, some research, or passing the project over to some fresh eyes.

The Value of Rebranding

Unless you’ve been hibernating under a rock, you’ve probably noticed something different when you opened your browser to Google in the morning: Google has a shiny new logo. The brand refresh has been a long time coming, with its serif font, awkwardly spaced letters and out-dated gradient effects.

Copywriting for the Web

Here at KEEN we work on a lot of websites. It’s a long process and for everything to run smoothly the client counts on us to understand their goal, communicate it effectively and get the job done in a timely manner. Not only does the client count on us, but we also count on the client. It is important that the client has a clear understanding of what they want their new website to achieve, and also has the content to populate said website.

We’re Off to the 2015 Redgees April 20!

We’ve got some big news over here at KEEN Creative. We’re FINALISTS in this year’s 2015 Redgee Awards!

Bob’s Red Mill Video is the Icing on the Cake

Do not take this lightly. I love to bake. I’m sure being a Graphic Designer has something to do with it; that, and my keen passion for process. I don’t spend my evenings bingeing on Netflix or watching the latest episode of The Walking Dead. I spend most evenings tuning into cooking and baking shows or getting creative in the kitchen. Baking. Is. Always. On. My. Mind.

Why Taylor Swift is a Marketing Genius

Okay. So you read the title and you’re thinking, “What the… Taylor Swift?! Again?! I can’t escape this girl. I’m not reading this.” True, you can’t seem to escape Taylor Swift. She is currently on the cover of almost every magazine at the supermarket checkout and you can’t turn on the radio without hearing her new single ‘Shake It Off.’

Infographic Awesomeness & Wearable Tech

In the past year I’ve become very involved in my personal health and fitness. Turns out you feel better when you take care of yourself. As a kid I always thought the phrase “you are what you eat” meant turning orange if I ate too many carrots. I’ve upped my carrot consumption and I’m proud to report I am not orange.